You read labels. You buy organic. You pay extra. And yet.
The labels still aren't telling you enough.
The sunscreen you apply every morning
Some chemical UV filters break down in heat into substances European safety committees are still debating. The label will never mention that.
The wipes you use ten times a day
Some still contain a preservative that France's health agency advised against for children under three. They sit on shelves everywhere.
The fruit pouch for busy days
Independent lab tests keep finding traces of heavy metals in everyday baby foods. Not on the label, not disclosed by the brand.
Your life companion. In the aisle and at home.
Scan a single product
Point your camera at any product. You get an instant verdict, a plain language explanation of what it means for your child, and better alternatives available in your country when a product doesn't pass. In seconds.
What the research flags
What's in it
For your little ones
1 to avoidScan the whole shelf
For busy parents who don't have time to scan one product at a time. Point your camera at an entire supermarket shelf or your bathroom cabinet and see safety verdicts across several products at once. Peekaboo does the checking while you keep moving.
HiPP smoothie, use mindfully
Frutek pouches, a great pick
Built to be trusted
No brand money, no affiliate fees, no sponsored placements, no paid rankings. A product only ever appears as a better alternative because it genuinely scored better. A verdict can never be bought.
Every flag names the authority behind it, EFSA, BfR, SCCS, EU regulations. Tap any flag and see where the concern comes from, so you never have to take our word for anything.
Some products simply lack the data for a confident answer. When the science is thin, the card says "insufficient data" instead of pretending to know, because a made up score is worse than no score.
An ingredient restricted in the EU is flagged wherever you shop. When authorities around the world disagree, we follow the most protective rule, never the minimum.
Peek before you pick
In the aisle, at home, whenever you wonder. Start checking for free, and when it clicks for your family, one simple upgrade unlocks everything.
Coming soon